Saturday, April 18, 2015

Potato: Production, Processing and Marketing - Problems and Solutions

PRODUCTION
Potato known as “hidden treasure’’ ranks fourth after Rice, Wheat, and Maize is a staple crop in many countries of the world. It is cheap and plentiful crop that grow in a wide varieties of climates and locales. Native of Peru and Bolvia and known by mankind before 8000BC spread all over the world by European traders and colonisers. At present World is producing nearly 400 million tonnes of potato every year and 75% of it is consumed by human. Remaining 25% is being used in food for domestic animals, commercial use in textile industries, paper making, potato starch, adhesive, Biodegradable packing, food industries, beverage, polylactic acid and in plant research.

India stand second largest grower of potato after China. At present nearly 33%of total production of worlds are shared by China and India only. Due to perishibility only 5% of worlds potato is traded internationally. Export share of India s potato is only 0.5% annually which comes only one tenth of global trading. India produce nearly 50 million tones of potatoes annually and it is per capita higher [19.9 tonnes per hectare] than worlds average [17.4 tonnes per hectare].

Potato production in West Bengal is nearly 110 lakh tones this year which is 10% higher than previous financial year . In India west Bengal is the second largest potatoes producer after Uttar Pradesh. Nearly 4.5 lakh hectare has been used for potato production this year which is 10% more field used for production than last year.

PROBLEMS
Potato cultivation has yearly boom and bust cycle. One year there is bumper crop and prices fall to levels which are not remunerable for the farmers and cultivators. This lead to very severe problem for farmers who have to throw away a large portion of their produce as the cold storage get full and it becomes un remunerable to even store them. Next year the farmer’s plant potato in less area and the volume decrease and the price escalates rapidly. This cycle goes on regularly. There is no mechanism to stabilise the volume or price.

Family members mourn the death of potato farmer
Nritya Gopal Burman, in Jalpaigur, March 2015.
Potato glut and plunging prices have triggered suicides in Bengal’s Hooghly, Burdwan and Bankura district [the major districts producing potatoes] prices have crashed one kg of potato selling for Rs2-3 while cost of production of one kg tuber comes nearly Rs 5. Last year [2013-14] farmers reaped a good harvest and earned hand some profit. But prices across the country were volatile because the crop failed in Uttar Pradesh largest producer of potatoes. Bengal the second largest could have stepped in eased matters out.

Encouraged by that experience and dreaming of making good money Bengal farmer’s sowed potato over more than 4lakh hectares of land which was 10% more area than previous year. Production was bountiful an impressive 1crore plus tones. The state’s 435 cold storages capable of storing maximum 62 lakh tones over flowed. Nearly half of the total production lay out in the open exposed to the forces of nature [heat, wind and rain]. Farmers tried to store some portion at home but damage by rottening became uncontrolable.

The neighbouring states wary after the bitter experience of 2013 with Bengal who banned the exporting of potatoes to other state, tried to improve home production, so the demand of Bengal potatoes slumped. The next work of potato marketing was disturbed in 2013 by the government intervention resulting adverse effect on exporting to other states. The traders from Jharkhand, Assam, Andhra Pradesh are not willing to purchase and Punjab and Uttar Pradesh, also have bumper crop this year. Saddled with large stocks of unsold potatoes farmer are in big trouble.

Most of the farmers of West Bengal are small and marginal farmers [below one hectare]. With a myth of getting more production by using heavy dose of chemical fertilisers and pesticides have escalated the cost of production very high nearly Rs 21000 per bigha [1/3 acre] and this over doses of chemicals are the main cause for rottening of potatoes and lowering quality of the produce and thus non-exportable. Farmers are compelled to sell potato at Rs 140 per 50kg bag while cost of production comes to Rs 250 per 50kg bag, thus Rs 110 loss per 50kg bag, which is the main cause for suicide of the Bengal farmers. Refusal of export due to poor quality worsened the situation.

Local consumption is nearly 7 lakh tones per month, nearly 5-6 lakh tones is used for nursery & seed purpose and 63 lakh tone are stored in cold storage. Rest nearly 30 lakh tones are left for distress sell and making all sorts of the problems to the farmers .The tragedy of the whole story is that the consumer in the cities are paying Rs 8-10 per kg of potato while farmers are selling it at through away prices [Rs 2-3per kg], Only 30% of the consumer price are being availed by farmers and the maximum share i.e. 70% is being looted by middle-men.

High-level of wastage and value loss is largely due to the lack of basic infrastructure, like cold storage and handling facilities at the farm level. And there are large numbers of intermediaries in the chain who place large cost in the system. There is further loss as the produce is transported from the farm to the market. Transportation under poor road conditions and very high temperature variations increases the loss of the produce form farm to market place.

SOLUTIONS
An integrated action plan is highly needed from farmers’ field to consumer plate, addressing all the problems at production, post-harvest management, value addition, transportation and marketing level of operations.

PRODUCTION LEVEL MEASURES
Inconsistency in potato cultivation is one of the major problems of the day. Boom & bust have become a yearly phenomenon. So there must be system for cultivation and control for production according to the need of the market and consumers on a regular basis. This is why NDA government is planning to introduce Daily Data for Agricultural Produce, which will record the produce and the quantity consumed thus will depict the real requirement of the produce.

To improve the quality of the production best seed and planting materials must be used recommended for specific climate and locales. Use of heavy doses of chemical fertilisers and pesticides must be stopped, as they are main cause for poor quality of potatoes and make it non-exportable.

Natural soil amendments and natural pesticides must be encouraged giving incentives to natural farming and farm inputs. This will improve the quality of the produce and will insure the poison free food for consumers and export. Farmer will get better price of their produce growing it naturally. Bengal farmers are using highest dose of chemicals to produce potatoes which have become the main cause of quality degradation and making the Bengals potatoes unfit for export. Natural farming of potato cultivation will improve the quality and better results can be obtained while storing them at home. NDA government is advocating for Soil Card - a health card for agricultural soil, since it took over in May 2014, which will guide the farmers regarding requirement of exact quantity of fertilizer and pesticides for the produce.

POST HARVEST MANAGEMENTS MEASURES
Digging, grading, storing at farm level are very inefficient, storage capacities in cold storage is also insufficient. Nearly 50% of the produce remain unsorted because less capability of cold storage. So there is dire need to build more cold storage and pre-cooling facilities nearby production areas. And capacities of existing cold storage must be increased. So that further losses and distress sell could be stopped.

VALUE ADDITION MEASURES
Only 0.5% of the total potatoes is being processed by processing industries which is very less amount and have nearly no impact on the problem solving. Processing of potatoes must be increased giving incentives to micro, small and medium food processing units so that percentage of processing of potatoes could be improved at a sufficient level. Other commercial usages of potatoes in textile, paper making, biodegradable packing and adhesive industries must be encouraged also.

MARKETING MEASURES
Marketing of potatoes in India is very problematic as here are numbers of intermediaries adding greatly to the final cost of production. Farmers get only 25-30% of the consumers price becuse nearly seven hands operate in the system from farmers’ field to retail chain or outlets. If we integrate the chain from farmers field to consumer plates nearly 70-75% of the consumer price could be transferred to the farmers.
Consumer forums can be involved and may encourage developing a Forward and Backward linkage for quick procurement and disposal of the produce. An early demand can be passed to farmers level which will help to control the production according the demand of the consumers. They may be encouraged to grow other cash crops to avoid the glut as there is demand at consumer side.

CONCLUSION
It nutshell we can conclude it that with a philosophy of cluster and consortium approach for production, post-harvest management, transportation, processing and marketing of potatoes must be integrated from farmers’ field to consumer’s plate. And this will be a Silent Revolution to solve all the problems of potato cultivators. Naturally grown poison free potato availability to the consumers on a reasonable price could be ensured while farmers could also be ensured to get a remunerable price of their produce for whole of the year.

An R&D is highly needed at all the steps of potato cultivation, post-harvest management, value addition and marketing and a long term policy & strategy to combat the potato disaster must be prepared at state and national level.

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